About Us

  

 

Our Story:
April Fletcher (middle) began her retail career at just 14 years old. As a teen, April spent her time after school working at two of Thomasville's most iconic stores, Neel's Department Store and Hollywood Jewelers. Although these two businesses have since closed their doors, the businesses are where April gives all of her retail credit. After getting married in 2002 and having her two children, Mallory (right) and Ava (left), she decided that getting back in the retail world would be an exciting next step. Thankfully, God's plan worked itself out and April was able to buy the business from her dear friend, Alex Martin, back in 2019. 
Since that date in 2019, April and her girls have worked hard to make Ally B Boutique a collective of their own individual styles. Formerly, Ally B was located at 109 South Broad Street, however, in 2020 the brick and mortar store moved directly across the street into a big, beautiful blue building where they sell off of their main floor and their sale mezzanine. 
Today, Ally B has made its mark as the oldest women's clothing store in downtown Thomasville. Serving as this landmark, Ally B Boutique plans to continue dressing Thomasville's ladies for years and years to come. Not only is Ally B a family business, but Ally B is a place that has deep roots in the town we call home. 
 
From the owner:
Welcome to Ally B Boutique! When shopping with me and my two daughters, we hope that you feel a sense of calmness as soon as you walk into our double doors. Ally B serves as a place of love, ministry, and gratitude. We are so thankful for all that the Lord has given us and we are so thankful for our wonderful customers who have been led to us along the way. To so many, including ourselves, Ally B is a place where customers become friends, and our friends become our family. Although we are a small, local business, our roots are deep and our love for our customers is far greater than anything we have ever known. Thank you for supporting us!